The business plan answers questions such as where the business is now, where it should go, and what it should expect in its new situation. The structure of a business plan is therefore, for the above reason, divided into two imaginary sections of which the first is a record of the current state of the business and the second is a record of the proposals for improvement.

 

In a business plan, an attempt is made to cover, as concisely as possible, but without omitting key areas, all the necessary steps for the integrated approach to the business action in order to assist the management of the company and to provide those responsible for the implementation of the various business activities with a comprehensive and integrated picture, so that they can coordinate and control developments.

 

Some areas are analyzed more than others, because they may be considered, based on the experience of the researcher and the views of the company's management, to be more vital than others, but also more important according to the conditions and trends imposed by the market.